October 13, 2023 by Anu
05 - COMPANY AND PRODUCT VIDEOS
According to Dr. James McQuivery of Forrester Research, 1.8 Million words is the value of one minute of video. That equates to about 3,600 typical sized web pages. That’s the raw power packed in promotional videos.
OVER 6 BILLION HOURS WATCHED A MONTH ON YOUTUBE
Industry research says that over 100 million internet users watch online videos each day. A big number of these users are consumers looking for more information about a product, service, or advice on how to do something. Promotional videos through video marketing is an effective tool these days which can increase your click through rates by 200-300%.
According to Dr. James McQuivery of Forrester Research, 1.8 Million words is the value of one minute of video. That equates to about 3,600 typical sized web pages. That’s the raw power packed in promotional videos.
While traditional PPC advertising offers demand fulfillment opportunities, expanding to video advertising gives your brand the greatest possible demand generation opportunities. Whether you’re trying to launch a new product or simply take your campaigns beyond the possibilities offered by search advertising, video advertising can play a vital role in your marketing efforts!
At CONCEPRO, we’re obsessed with ongoing optimization and ROI management. That’s why we’re uniquely positioned to help maximize your video advertising results beyond what you ever imagined possible.
Reach Your Customers with the Right Message
Display advertising is about so much more than ad buys. The video advertising campaigns CONCEPRO creates are optimized on an ongoing basis to improve results and can be targeted in any of the following ways:
- Demographic Groups
- Online User Behaviors
- Dayparting
- Geotargeting
- Keyword targeting
- Interest targeting
- Contextual targeting
- YouTube channel targeting
A Variety of Creative Options
When you work with CONCEPRO, we’ll customize your video advertisements based on the users you’re trying to reach and how you’re trying to reach them. Different ad types may include:
- Customized Text Ads
- Retargeted Videos
- Mobile Video Advertisements
- Pre-roll & Mid-roll videos
- Sidebar display ads
Click on the image below to know more about the steps involved in the creation of an Awesome Company Product or Service Video
Want to know, how we can help you grow your business through Videos? Just connect with us.